First Webinar Recorded and Ready for Viewing!

  August 4, 2011 - it is reported that Elizabeth Varian, 1-2-3's of Internet Marketing Coach, survived her first webinar presented on Ustream. "The chat room was busy and the ads were plenty. " Overall, Elizabeth felt good about the final … [Read more...]

Me? An Expert?!?! Really!?

After 10+ years in business helping owners get their businesses onto the Internets super highway, I am still shocked to find the fear in people’s eyes when I tell them I do “Expert Marketing”.  They will cow down, slump over and stammer words out … [Read more...]

“B2C” Defined

Stand for "Business to Consumer." A business that markets its services or products to consumers. Source: SEMPO … [Read more...]

“B2B” Defined

Stands for "Business to Business." A business that markets its products or services to other businesses. Source: SEMPO … [Read more...]

“Audience” (also, Target Audience) Defined

The number and/or characteristics of the persons or households who are exposed to a particular type of advertising media or media vehicle. … [Read more...]

Do you have the Guts to be Real?

What is it that makes each business different from every other business out there? VALUES… Whether they get it or not, your values are what speak to the customer.  It’s what they are attracted to. When you’re setting out to make your mark in … [Read more...]

Mastering One Internet Marketing Strategy at a Time

Well, every other person that you come across these days seems to be involved in the internet marketing business. The internet itself is abounding with success stories and pundits doling out ideas to succeed in the game. But most experts are offering … [Read more...]

How to Create 100 Products A Year And Spend 6 Minutes Marketing

I'm going to let you know the steps for success and you won't regret this! Go here.. … [Read more...]

“Buzz Opportunities” Defined

Topics popular in the media and with specific audiences that receive news coverage or pass along recommendations that help increase exposure for a brand. Ways to uncover potential buzz opportunities include reviewing incoming traffic to a web site … [Read more...]

“Brand” Defined

A name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers. The legal term for brand is trademark. A brand may identify one item, a family of items, or all items of that … [Read more...]

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