“B2C” Defined

Stand for "Business to Consumer." A business that markets its services or products to consumers. Source: SEMPO … [Read more...]

“B2B” Defined

Stands for "Business to Business." A business that markets its products or services to other businesses. Source: SEMPO … [Read more...]

“Click-through Rate (CTR)” Defined

The number of click-throughs per ad impression, expressed as a percentage. … [Read more...]

Time Management – When’s Your Best Time?

I wrote in the first part of these series that you need to become a student of you.   This is the day that you start your first lesson.  Nearly all of our lives we have heard people say whether they were a night person or a day person.  We think … [Read more...]

Time Management Systems for the Solopreneur

There are so many systems of time management to choose from. The problem is finding the time to find the one that works for you and then learn it. Unfortunately, this is an area where most solopreneurs (individual entrepreneurs) need a great amount … [Read more...]

You CAN Master LinkedIn.com!

It took a few days but we completed the next pay-per-view video titled, "Master LinkedIn".  It took longer than normal videos because it is so detailed to include EVERYTHING you need to optimize, automate, connect and grow with LinkedIn. For best … [Read more...]

LinkedIn: Professional Networking at its Best

Social media is the main focus of the internet users of this generation. Websites like LinkedIn, Twitter, Facebook and Google+ have become part of our daily lives. Every social networking website offers a different purpose; Twitter is for current … [Read more...]

“Co-Marketing; also known as Joint Venture Marketing (JVs)” Defined

Co-marketing (or Joint Venture Marketing; JVs) is where two or more parties combine marketing efforts.  They advertise each other with the common goal of building each others' lists and/or sales revenue. … [Read more...]

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